Branding and Landscape Design: How Customized Cast Iron Can Create Buzz for your Outdoor Space

Learn how customizing bollards and other functional cast iron products can set your landscape design apart.

Published on: Jan 3rd, 2017 11:15 AM

Landscape architects and designers are constantly looking for the next big thing to help cultivate a unique and distinctive experience for the visitors to the outdoor spaces they design. They are eager to plan special spaces that will differentiate cities and towns from one another, draw crowds and allow people experience and interact with outdoor areas in new and interesting ways.
Simultaneously, town and city citizens desire spaces; attractions and symbols that they can take pride in and make them feel individualized from other places in the world. Whether it is a special restaurant, hotel, shopping area, neighborhood, athletic stadium, or park, these places are what citizens feel represented by and become attached to in their cities or towns. And in the age of social media, both citizens and visitors love to take photos in unique places and spaces when out and about, tagging their locations and spreading the word. All cities and states in the United States also have particular symbols, sports teams, neighborhood names, or city streets that they associate with their town. These are symbols that citizens and fans feel extremely attached to and display in a number of ways, whether it be t-shirts, bumper stickers, house flags, or even tattoos!

When pairing the need for landscape architects to create unique spaces with the hometown pride of individual cities and towns, customizing functional cast iron products such as bollards, downspout boots, trench grating, and tree guards could be an excellent way to incorporate unique city elements into functional landscape design. Customization without function can be viewed as frivolous when trying to keep within a project-planning budget, but if you find the right company at the right price point, adding custom cast iron elements to landscape design will increase aesthetic appeal and maintain the functionality of the cast iron work.

When choosing a company to work with on customizing your cast iron products, there are some key points to consider. It is important that you work with a company capable of generating 3D renderings of their products. You won’t want any surprises when investing in such a unique element for your outdoor space design. If the company is able to work from your logo or emblem design and provide a custom 3D rendering to you for approval that is an indication that the quality and execution of your design will be up to par. Also, cost and lead-time are always extremely important when considering investing in custom design work. A company who specializes in cast iron customization will likely wave extra pattern charges if you are ordering a significant quantity, and the lead time should only vary by a few days, given the approval process is complete.

Here are some project types that could benefit from incorporating cast iron customization:
•    Town, city or neighborhood revitalization
•    City centers
•    Tourist attraction areas
•    Public and recreational parks
•    School and college campuses
•    Collegiate and Professional athletic stadiums or arenas
•    Outdoor shopping centers
•    Unique restaurants and hotels
•    Company office buildings and corporate campuses

To learn more about customized cast iron products such as bollards, downspout boots and trench grate, and hear about our product line, contact us at or 844-240-7860.

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